Leveraging Video Interview Software to Battle Candidate Ghosting
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According to a recent survey, 83% of recruiters have experienced candidate ghosting, and this ghosting is not just a dating trend anymore. Job seekers are doing it too. Whether they’ve found another job, lost interest in the position, or just don’t have the guts to say “no,” candidates are disappearing without any explanation.
According to a 2021 report by Indeed, 28% of job applicants had ghosted a prospective recruiter over the past year. The numbers only get worse on the recruiter side, with 76% reporting they’ve been ghosted in the past year. In fact, 57% say it’s now more common than ever before.
Let’s take a deep dive into what candidate ghosting is, how to avoid it, and wrap up with strategies for successfully using video interview software.
Table of Contents
What is Candidate Ghosting?
How Video Interview Software Can Help
Benefits of Using Video Interview Software
Strategies for Successfully Using Video Interview Software
Final Insights on Tackling Candidate Ghosting
What is Candidate Ghosting?

Candidate ghosting refers to the phenomenon where applicants stop responding to communications during the hiring process. This can occur after applying, completing initial interviews, or even after a job offer has been made.
The reasons behind ghosting can vary, including better offers from competitors, a lack of engagement during the hiring process, or simple indecision on the candidate’s part. Whatever the reason, ghosting can lead to wasted time and resources for recruiters and organizations.
How Video Interview Software Can Help
Video interview software provides a more interactive and engaging experience for candidates compared to traditional phone interviews or lengthy application processes. By incorporating video interviews into your recruitment strategy, you can foster a more personal connection with candidates and keep them engaged.
Here are a few ways video interview software can reduce ghosting:
- Real-time Engagement: Video interviews allow for face-to-face interaction, enabling recruiters to build rapport with candidates, which can lead to greater interest in the role.
- Flexibility: Many video interview platforms offer asynchronous interviews, allowing candidates to record their responses at their convenience. This flexibility can encourage participation and reduce the chances of ghosting.
- Streamlined Process: Video interviews can be integrated seamlessly into your hiring workflow, reducing time-to-hire and keeping candidates informed about their status, which helps maintain their interest.
Benefits of Using Video Interview Software

“Video interviews revolutionize hiring”
Enhanced Candidate Experience
Implementing video interview software can significantly improve the candidate experience. A recent survey revealed that 82% of organizations utilizing video interviews reported enhanced engagement, as candidates appreciate this modern and convenient approach. This format helps candidates feel more valued and connected throughout the hiring process.
Time Efficiency
Video interviews streamline the recruitment process by reducing scheduling conflicts and eliminating travel time. This efficiency allows both candidates and recruiters to focus on meaningful discussions rather than logistical hurdles, leading to a more productive interview experience.
Better Evaluation
The visual nature of video interviews offers valuable insights into a candidate’s personality and fit for the role. Recruiters can observe body language and facial expressions, which can be critical indicators of a candidate’s suitability, providing a more comprehensive evaluation than traditional phone interviews.
Strategies for Successfully Using Video Interview Software
To maximize the benefits of video interview software and minimize candidate ghosting, consider the following tips:
- Prepare Candidates: Before the interview, provide candidates with information on how the process will work, including technical requirements and any necessary links.
- Create a Welcoming Atmosphere: Make sure your video interview environment is professional yet inviting. A friendly demeanour can help put candidates at ease.
- Follow Up Promptly: After the interview, send timely follow-up communications. A quick thank-you note can reinforce the candidate’s positive experience and keep them engaged.
- Keep Communication Open: Encourage candidates to ask questions throughout the process. Open lines of communication can prevent misunderstandings and build trust.
- Use Engaging Content: Incorporate elements like company culture videos or team introductions during the interview to give candidates a sense of your organization’s environment.
Final Insights on Tackling Candidate Ghosting
Ghosting is an increasing challenge in recruitment, with studies indicating that 83% of recruiters have experienced candidates ceasing communication during the hiring process. However, Quick Recruit’s video interview software offers an effective solution to boost candidate engagement and reduce dropout rates.
As the talent landscape evolves, adopting innovative tools like Quick Recruit’s for video interview software is vital for attracting and retaining top talent. By prioritizing the candidate experience, your organization can minimize the risk of ghosting and ensure a smoother hiring journey for all parties involved.